Testimonials

"When we decided to redo our website, we called quite a number of webdesigners and were provided with numerous addresses of sites created by each designer. We found that Genex Marketing had the most sites that we thought were innovative, creative and professional. After speaking a few times with Genex Marketing we decided to go with them. It's the best decision we've made in quite some time.

Genex Marketing not only gave freely of their time to talk with me long distance, they had the patience to teach me as we went along. They came up with various ideas that allowed me to choose what I liked best and with their guidance we got exactly the website we truly wanted. The hits to our site have substantially increased and so have the many compliments we receive daily. People have told us that our site is attractive, informational and friendly as well as professionally done.

Thank you Genex Marketing for making our visions come to life!"

- IRS Canada

Do you have an existing website and are concerned that it is not bringing your business desired results? Perhaps when you first designed your website you are more interested in having a website that looked good and were less concerned about how well it was going to work for its visitors.

Well it is important that you have a great looking website, the most important factor is ensuring that your website is functional and provides value to its visitors. At Genex marketing we spend a great deal of time trying to find the balance between what looks good and what works well.

By focusing on what looks good and what works well we ensure that your customers using your website have a great experience and they find what they look for, as well as obtaining a top position for your most relevant search terms people use in the most popular search engines.

There are three components that we focus on when optimizing your website:

  1. Usability and functionality – the usability and functionality of your website can make the difference between acquiring new customers and automating many tasks to help you manage your existing customers.
  2. Search engine optimization – search engine optimization basically is a term used to describe how effective your website is optimized to be found by search engines and then be ranked into the top positions of those search engines for keywords that your potential customers use.
  3. Conversions and return on investment – no matter how good your website looks or how easy it is to find information within your website, your website should still be utilized as a sales tool promoting your products and services. By optimizing the way your website is structured we can help your business acquired new leads, make new sales, promote new products and services and automate many tasks that would normally require hours of your own, or your personnel’s time.

If you would like more information on how we can help you to optimize the way your website works, please fill out the form below to tell us a little bit about your business.